March Hare Watches

Rebrand 2025 | Watch Brand

With an already established business, owner Mabel McClean engaged Brevi Nonna to reimagine the brand visuals as a foundation for the next stages of business growth. Brevi Nonna Creative Director, Savannah Farris, delved into the personal story of Mabel and her family to identify throughlines that would be appropriate for infusing the brand identity. From there, it was streamlining existing assets and rounding out the storytelling with additional assets, patterns, packaging, and social layouts.